The iGaming industry, which encompasses online casinos, sports betting, poker, and other forms of internet gambling, has exploded exponentially in recent times. A significant driver of this growth is internet affiliate marketing, a performance-based marketing model where affiliates (marketers) promote iGaming brands and earn commissions depending o
Lead generation will be the lifeblood associated with a business. Without a steady flow of leads, the most innovative products can struggle to find success. In today’s competitive landscape, fliers and business cards of leads generation may not often be enough. To stand out and attract high-quality leads, businesses should think creatively and st
The digital advertising landscape is increasingly dominated by programmatic advertising, an approach that automates the selling and buying of online ad space. At the heart with this ecosystem are two critical components: dsp vs ssp. Both play essential roles in connecting advertisers with publishers, however they operate on opposite sides with the
In the highly competitive realm of mobile apps, user engagement can be a key determinant of success. One of the most effective tools for maintaining and increasing user engagement is mobile push notification. These brief, timely messages be visible on a user’s mobile device, providing information, updates, or incentives meant to bring the person
In today’s digital age, businesses rely heavily on online marketing to reach and engage their audience. But how do companies know if their online marketing efforts are effective? The answer lies in analytics for digital marketing. This field has evolved into a critical component of marketing strategies, providing businesses with all the insights